Hotel email marketing campaigns made easy

Build and manage your lists

A clean, ever increasing database, with quality contacts is what is desired. With this tool you can automatically add website subscribers or manually import lists of contacts. We can also import from your client database to add new clients or update data.

• Use as many contact lists as you need
• Automated and manual import possible
• Customised fields for segmentation
• Automatic opt-in, unsubscribe and bounce handling

Create great looking html emails

We provide you with some basic html templates in the look and feel of your property. With the easy to use editor you can quickly add text, images and links. There are also some advanced tools available for personalisation. You can add the fields listed in the database or dynamic content blocks to personalise a part of the message.

• Well designed and tested templates
• Easy to add text, images and links
• Personalise by using custom fields and/or dynamic content blocks
• Forward to a friend link
• Also create a text based email

Send a tested email to your contacts

Make sure the email is ready to send. Look at the preview of the main email clients, check the Spam report and send a test email. You can send the email to your contacts or make a selection based on specific segments

• Preview the result before sending
• Reduce chance of being marked as Spam
• Send your email now or schedule for later
• Display sent newsletters on your website

Evaluate and improve

The easy to use reporting tool gives insight in key metrics for email marketing. The opens, click through and clicked links give valuable information. You can also compare results in Google Analytics and see conversion rates and revenue on the total email campaign.

• Open rate reports on a custom date range
• See which links were clicked and by who
• Compare results by using Google Analytics
• Reporting on unsubscribe, send a friend and bounces

Advanced features

The advanced features are very powerful. You can set up complete automatic processes to send emails. On a birthday, when someone subscribes or even after clicking on a link you can send a matching message.

• Use triggers or events to send out emails
• Create Surveys & Feedback forms
• Find out which email campaign performs best by running a split test