Client Profile & Promo Codes

Client Profiles & Promo Codes

The Client Profile & Promo Codes function allows you to establish a more meaningful connection with your guests by creating a profile for use by an individual client or group of clients with a common characteristic, such as members of a Rotary Club.

The benefits of using Client Profile are:

  • The ability to influence growth in direct bookings
  • Reduce cost of distribution = savings
  • Create a Promotion/Campaign to drive incremental business
  • To generate “guest loyalty” via tracking return stays and introducing a ‘Recognition Program’
  • Satisfy return guest needs via allocation of a specific rate and/or room type
  • Increased user and rate security via use of customised Username and Password
  • Tracking of client room-night production and revenue over time
  • Use in conjunction with Promo Code to promote offers specific to certain user groups
  • Use tracking to rebate groups as a Fundraising activity
  • Can be used in conjunction with Groupon/Scoopon offers as the client can enter voucher details rather than credit cards for their booking
  • Provides the ability to limit booking window and stay window for existing rates

The over-arching benefit of Client Profile is the ability for you to establish more control over how you attract direct bookings to your website. It can also be leveraged to create “loyalty” from visitors who frequent repeated local events such as sport, festivals, parades, etc.

The key uses of Client Profiles enable you to establish and maintain:

  • Loyalty Program for corporate guests
  • Stay/Pay or Rate Discount promotions for particular room types over specified period
  • Value Added Item (VAI) campaigns for particular room types over specified period
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