Client Profile & Promo Codes

Client Profiles & Promo Codes

The Client Profile & Promo Codes function allows you to establish a more meaningful connection with your guests by creating a profile for use by an individual client or group of clients with a common characteristic, such as members of a Rotary Club.

The benefits of using Client Profile are:

The ability to influence growth in direct bookings
Reduce cost of distribution = savings
Create a Promotion/Campaign to drive incremental business
To generate “guest loyalty” via tracking return stays and introducing a ‘Recognition Program’
Satisfy return guest needs via allocation of a specific rate and/or room type
Increased user and rate security via use of customised Username and Password
Tracking of client room-night production and revenue over time
Use in conjunction with Promo Code to promote offers specific to certain user groups
Use tracking to rebate groups as a Fundraising activity
Can be used in conjunction with Groupon/Scoopon offers as the client can enter voucher details rather than credit cards for their booking
Provides the ability to limit booking window and stay window for existing rates

The over-arching benefit of Client Profile is the ability for you to establish more control over how you attract direct bookings to your website. It can also be leveraged to create “loyalty” from visitors who frequent repeated local events such as sport, festivals, parades, etc.

The key uses of Client Profiles enable you to establish and maintain:

Loyalty Program for corporate guests
Stay/Pay or Rate Discount promotions for particular room types over specified period
Value Added Item (VAI) campaigns for particular room types over specified period

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